🛠 Open Tools

Who Reaches You

academics.ng audiences include prospective university applicants, parents financing tertiary education, current Nigerian undergraduate and postgraduate students, and education professionals. The platform is the default destination for cutoff marks, school fees, scholarships, and JAMB practice in Nigeria.

Audience Profile

  • Age: Primary 15–24 (students), secondary 35–55 (parents)
  • Geography: All 36 states + FCT. Heavy concentration in Lagos, Abuja, Rivers, Kano, Oyo
  • Education intent: Active research phase for tertiary admissions, scholarships, professional certifications
  • Decision power: Direct (students) or financial (parents) — high purchase intent

Ad Formats

  • Display banners: Leaderboard (728x90), medium rectangle (300x250), and sticky sidebar
  • Sponsored institution listings: Featured cards on institution-type listing pages
  • Sponsored content: Long-form educational content with sponsor attribution
  • Newsletter sponsorship: Dedicated slot in the weekly academics.ng digest
  • Scholarship promotion: Featured slot on scholarship hub and category pages
  • Tool sponsorships: Logo placement on GPA calculator, admission checker, and other tools

Rate Card Highlights

FormatPositionIndicative rate (monthly)
Leaderboard 728x90Above the foldFrom ₦250,000
Medium rectangle 300x250SidebarFrom ₦180,000
Featured institutionListing pagesFrom ₦400,000
Newsletter sponsorWeekly digestFrom ₦300,000
Sponsored articleEditorialFrom ₦500,000

Rates vary based on category, exclusivity, and seasonality. Discounts available for multi-month bookings and educational/not-for-profit advertisers.

📞 Get the full media kitContact our team with topic "Advertising" for the full rate card, audience research, and case studies.